0768 254 770 |
info@logicmarketing.co.ke
Boost Customer engagement and awareness.
Quality, service and value are the pillars that drive what we do daily in our quest to help clients achieve goals on growth, sales, revenue, and profitability.

We are an extension of your powerhouse; driving measurable leads, boosting sales and market growth across the diverse B2B and B2C landscape. Whether you need a one-time project or an agency partner, we strategically position your brand in front of consumers using impactful and refined performance-driven campaigns so as to create demand, opportunity and deliver repeatable revenue growth.

Brand Experience #1

We work in every retail environment including supermarkets, grocery, pharmaceuticals, consumer electronics, on and off-trade, beauty & healthcare.

Shopper Marketing
Field sales
Channel Marketing

With a vibrant and interactive field force deployed on the ground and our in-depth knowledge of consumer trends and distribution chain structures, our innovative and tailor made activations offer a unique selling point with guaranteed quick conversion for our clients. By use of incentives like rewards, giveaways and product sampling, consumers get to have a taste and feel of the products during in-store promotions, roadshows, market storms, door to door campaigns, product demonstrations, new product launches, sampling, trade shows and conferences/events.

Retail Execution & Merchandising #2

Logic Marketing is at the forefront of helping top retailers reap the benefits of increased brand and product awareness, higher sales, faster inventory turnover and increased customer loyalty through point-of-sale merchandising, product merchandising and store development solutions.

Our merchandising is unparalleled. We adhere to client planograms, audit ourselves on their compliance, ensure point of sales are cleaned, kept neat and organized, damaged stocks removed from selling areas, price stickers/offers placed on products, change worn out point of sale materials to maintain store freshness and appearance, and manage display fixtures. We don’t discount cleanliness on floors, aisles, shelves and other places where customers are likely to interact with client products.

Professional Staffing #3

We recruit and deploy junior and middle level sales executives such as clerks, supermarket service attendants, fuel service attendants, sales representatives, sales promoters, administrators, accounts executives, advisors, merchandisers, and other sales function roles geared to improving company operational efficiencies, business growth and profitability.

As a third-party sales service provider, Logic Marketing takes up full selling functions for clients not wishing to engage and keep permanent in-house sales force. We also offer complementary sales support services to boost clients’ in-house sales force in peak marketing seasons like Valentines, Easter, Christmas, New Year and so on.

Our experiences uniquely position us as trusted source for ideas, advice and strategies to help improve clients’ salesforce quality, efficiency and productivity. We engage clients’ sales teams in interactive indoor and outdoor sales coaching processes with special focus on sales prospecting, call preparation, deal closing, objection handling and customer retention.

Training & Capacity Development #4

Sales and Customer Service training programs
are tailor-made for your industry and products.

Our effective training is delivered with expertise to enable trainees build solid customer loyalty and positive service experience as well as upskill them to perform their sales roles more effectively in various fields.

Manufacturing: Salesforce, Merchandisers
Aviation: airlines, tours & travel agencies
Hospitality: Hotels, resorts, lodges, restaurants
Health Care: Hospitals, Clinics, Other health care providers
Financials: Banks, Microfinance, Insurance, Co-operative Societies
Government: Ministries, Parastatal, County Governments
NGOs: Education, Health, Environment
Education: Libraries, Schools, Tertiary institutions, Universities

Marketing Strategy
& Consulting #5

As a strategy partner, Logic Marketing helps clients put up a comprehensive document or blueprint that outlines a company’s advertising and marketing efforts.

We help clients pull together appropriate marketing mix from market research data into a marketing strategy that defines direction and focus on activities to help achieve maximum profit potential and business sustenance.

We undertake market research activity support services to gather relevant quality data from the field to help clients discover their target markets based on opinions and other inputs from consumers regarding interest in product(s) clients considers selling.

Event planning & Management

Our events are geared towards creating a lasting relationship between the brand and the customer; generating awareness and boosting engagement. We have supported top companies in creating lasting customer connection through product launches, political rallies, Fairs & trade shows, conferences & Galas, parades, sports events and CSR activities.

Brand Design & Packaging

We make and supply high quality affordable marketing collaterals clients use to communicate and support their primary advertising messages to consumers and communicate essential information to channel partners about products or services

We specialize in design, printing and distribution of high quality promotional merchandise that helps brands connect with their target audience during product launches, exhibitions, political rallies, sports events, and corporate activations.

Some of the popular promotional items
include; cups, note books, T shirts, caps, pens, staff uniforms and point of sale materials e.g. business cards, flyers, posters, banners, danglers, wobblers, standees and Sign boards. We also facilitate vehicle and wall branding which is highly effective as a medium for visual interaction between consumers & branded spaces.